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Digital Transformation

Companies around the world are undergoing digital transformation as they face the challenge of improving business processes and developing new capabilities and business models. In an economic reality where entire industries are changing, actionable intelligence is the new currency. Data and information have become core assets, sources of revenue, and key drivers in the information age.

 

OILIFINA takes a pragmatic approach. We create a digital agenda around six core initiatives—designed to accelerate time to value. It covers everything from strategy and experimentation to leadership transformation and performance. Our approach combines business and technology expertise, speeding up the transition from idea to implementation.

  • Customer Experience and Marketing: Redefine customer experience to boost loyalty, reduce cost-to-serve and streamline growth.
  • Digital Business Design: Envision a step-change in business and operational models to master new value chains for digital engagement and deliver.
  • Digital Organization: Empower your organization and workforce to lead in a virtualized world.
  • Digital Technology Strategy: Ensure that technology strategy supports your digital strategy – becoming the foundation for success.
  • Business Analytics and Data Science: Inspire innovation and generate new revenue and profit with analytics.
  • Governance, Risk and Compliance: Protect your brand, your reputation and your customers from regulatory or security breach.

Market share in Europe

Relevance of programs

Successful Digital Transformation

Align with the reasons for digital transformation.

The problem with the term “digital transformation” is that it means different things to different people. Often, leaders think digital transformation is driven by technology, and the reasons for implementation are only discussed afterward. This approach is counterintuitive and often leads to failure. To create the conditions for a successful digital transformation, you must start by identifying your business needs and objectives, and then build a strategy from there.

Prepare for Cultural Change

As digital transformation initiatives are implemented, the daily work of employees evolves. Identifying projects that can genuinely improve worker efficiency or productivity (at all levels) is a key element of digital transformation.

Start with small strategic changes

The first digital transformation initiative is crucial for demonstrating the value of your strategy and ensuring its long-term success. Therefore, make sure to take the right steps and the necessary time to identify an impactful way to launch your digital transformation projects.

Seek Partners and Expertise

Ensure that you strengthen your core competencies by seeking partners who complement your strengths and understand your business. To achieve the results of digital transformation, it is crucial to find partners capable of accelerating outcomes and promoting initiatives.

Define the Technology Implementation

Developing a clear roadmap, including technology for both short- and long-term initiatives, is the cornerstone of a successful digital transformation.

Gather feedback and refine your approach, if necessary

One of the defining characteristics of any organization embarking on digital transformation is agility. While it is crucial to establish a strategic roadmap, the path to success still depends on the willingness and ability to adapt based on the outcomes.

Scale and Transformation

Transformation differs from one organization to another, which is why a digital transformation strategy is so important. It serves as a customized roadmap identifying where change will be most effective within your organization.